E-commerce development in Florence and Tuscany is the service we run for local companies that sell online. Opening an online shop is easy. The hard part comes later: orders retyped into the ERP, stock levels that do not match, invoices issued by hand, returns nobody records. That is why we start from the flow, not the theme: where products and prices come from, who prepares orders, how invoices are issued, what happens with a return. For standard catalogues WooCommerce or Shopify, well connected, are often enough. For special pricing rules, configurators, reseller price lists or B2B flows we build custom.
Custom e-commerce for Tuscan companies
E-commerce development in Florence and Tuscany: online shops connected to your ERP
We offer e-commerce development in Florence and Tuscany for companies that sell online and want a shop connected to stock, management software and invoicing. We design catalogue, checkout, payments and shipping, take care of technical SEO and integrate the shop with the systems you already use. We work in two-week sprints from Viale Belfiore 55. You get a quote after a free analysis.
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Updated on
An online shop that does not live alone
What the project includes
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Online shop
Catalogue, product pages, cart, checkout, payments and shipping.
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ERP connection
Orders, stock, customers and invoices in sync. See integrations.
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B2B and resellers
Reserved price lists, repeat orders, downloadable documents.
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Technical SEO
Page structure, structured data, speed, sitemaps and analytics.
E-commerce projects
La Regina Sono #Me, fashion in Florence. A WooCommerce shop with requests for personalised garments and an Instagram connection; sales up 110% in the first six months after launch. Read the case.
Swing Studio 22, dance school in Florence. Online enrolment and payments connected to the school's management software; online enrolments up 30% in the first quarter. Read the case.
Pulltex, wine accessories. Management software for the sales network with pro-forma invoices and HubSpot sync. Read the case.
For custom projects we also use Laravel Commerce, the open source engine for carts, pricing and orders that we develop and maintain.
How we work
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Flow analysis 1-2 weeks
Products, prices, stock, shipping, invoices, returns; platform choice.
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Development 2-week sprints
A demo on a test environment every sprint, orders tested end to end.
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Launch and growth Ongoing
Go-live, indexing and analytics checks, new features.
Let's talk about your online shop
Tell us on WhatsApp what you sell and how you handle orders and stock today.
Frequently asked questions
How much does an e-commerce site cost?
It depends on platform, catalogue size, integrations and special features. You get a quote after a free analysis of your sales flow.
WooCommerce, Shopify or custom?
For standard catalogues WooCommerce and Shopify work well and cost less. Custom pays off with complex price lists, configurators, B2B flows or deep ERP integration.
Do you handle SEO?
We handle technical SEO as part of the project. We do not sell separate ranking campaigns.